How Voice Assistants are Continuing to Change Our Lives

How Voice Assistants are Continuing to Change Our Lives

VOICE LISTINGS          September 2020              SHARE

Voice search technology has changed the way we conduct our online searches. Ever since Apple acquired Siri in 2010, we’ve seen a steady rise in the popularity of voice assistants. In 2019, there had been 3.25 billion voice assistants used by smartphone and smart speaker owners. This number is predicted to grow to 8 billion by 2023.

Voice assistants are used regularly for searches, calls, directions, and app control. But beyond these everyday applications, voice assistants also hold a world of potential that still remains to be explored.

How else can we use voice assistants in our daily lives, and how will they continue to change the way we use technology?

The Many Uses of Voice Assistants

Voice assistants are accessed daily via smartphones, smart speakers, computers, and in-car, among other avenues. They are used to conduct online searches, play music, book appointments, and even make purchases.

In the U.S. alone, there are 47.3 million smart speaker owners, and this number is expected to rise over the next years. More and more people are becoming more open to the concept of new technology, finding it can make daily life more convenient.

Aside from being used in homes and in cars, voice assistants are gaining traction as a valuable asset for businesses as well. They can be useful in providing better customer support, scheduling meetings, and even in setting up conference calls. Studies are continuously being conducted to expand their use to include additional functions, like evaluating meetings, transcribing meetings, and even aiding in employee recruitment.

How to Utilize Voice Assistants for Your Business

Voice assistants can be used to propel your business at the forefront. In a marketplace filled with competitors, adopting voice assistants and optimizing your content for voice search technology can work to your advantage.

By having your business listed on major voice search platforms like Alexa, Siri, Google Assistant, Cortana, and Bixby, you can make it more visible to a wider audience. Increasing visibility to individuals who use voice assistants to look up more information on local businesses can potentially lead to an increase traffic for both your physical store and website. This may help drive sales and profitability.

Voice assistants can also change how individuals perceive your brand. If you do not make the move to optimize your brand for voice search, you may risk being left behind by the competition, especially in world that is quickly moving toward voice search technology.

Using voice assistants for your business may seem challenging for some business owners. Voice Listings can help you get listed on all the major voice platforms that include Alexa, Siri, Google Assistant, Cortana, and Bixby. This service collects and syncs your business information across all the major voice platforms so you can easily be found by the millions of people who use voice assistants on a daily basis.

Voice assistants are here to stay, and they will continue to change the way we can connect or interact with customers. Make sure you stay on top of this trend and get in touch with Voice Listings today.

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